Improved Communication between property firms and consumers
Real estate is one of the most well-known sectors. This sector deals with the purchase, sale, and construction of land and managing corporate, housing sector, agricultural, and commercial assets.
IBEF reports that the real estate market in India will increase to Rs. 65,000 crore (the US $9.30 billion) by 2040. The sector is predicted to grow to a market size of US $1 trillion by 2030, up from the US $120 billion in 2017, and contribute 13% of the country's GDP by 2025. Commercial, hotel, and tourism property investment real estate is also expanding rapidly.
According to ICRA forecasts, Indian enterprises could raise more than Rs. 3.5 trillion (the US $48.5 billion) through infrastructure and real estate investment trusts in 2022, compared to the US $29.9 billion raised to date.
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Industry
Real Estate Industry -
Location
India
7.13%
Increased Lead to Sales Conversion By
9X
Property Onboarding Per Month
2.13%
Growth in Revenue
Problem
Since the sector became technology-driven, real estate brokers and companies have experienced a lot of barriers. The most critical problems faced by the real estate sector were keeping track of inventory with real-time notifications to brokers, lack of a proper property listing to handle high-value clients, analyzing leads with business performance, and not being able to manage and nurture prospects due to a lack of effective communication between brokers and property firms.
The Solution
After a thorough conversation with a few real estate organizations, our assessment team shared a one-stop CRM solution that tackles all verticals' real estate business problems.
The CRM suite helped their business expand with a more technologically driven approach, which made communication easier between brokers and property firms more straightforward and more productive.
The Benefits
With a more technologically driven approach from the real estate sector, adapting our Sales CRM suite showed an upward trend and ease of doing business for the sector, which is a win-win situation at both ends.
After analyzing the statistics, the businesses saw a rise in ROI daily, with a 7.13% conversion from leads to sales.
Here are some of the benefits that helped the real estate sector with its day-to-day activities.
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Faster communication made higher sales, and quick assistance for inquiries improved their reputation and trust, which contributed to their business to boost sales.
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The sales team could save costs and time by scheduling their site visits and following up on lead inquiries. Automated responses to prospects via notifications saved time for the team, which helped them focus on more productive activities for business promotion.
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With marketing automation, businesses could send new product offers and referrals via newsletters and event updates to stay in touch with the new prospects.
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Multiple channel integration is a boon for the real estate industry since the property sector is more channel-oriented. It allowed them to post their inventory on marketplaces and social media to attract more quality leads and maximize sales with brand awareness.